Wow Momo Franchise Cost – Setup Cost, Profit & Eligibility

If you’ve ever walked into a mall or a busy market, chances are you’ve seen a vibrant yellow-and-black kiosk with mouthwatering momo aromas filling the air — Wow! Momo. As one of India’s fastest-growing QSR (Quick Service Restaurant) chains, Wow Momo has become a household name for momo lovers across the country.

For aspiring entrepreneurs looking to enter the food and beverage industry, partnering with a strong brand can be a game changer. Understanding the Wow Momo Franchise Cost, setup requirements, eligibility criteria, and profit potential can help you make an informed decision. This detailed guide breaks down everything you need to know about owning a Wow Momo franchise in India.

Wow Momo Franchise Cost – Complete Investment Breakdown

The Wow Momo Franchise investment depends on the format you choose — kiosk, takeaway outlet, or dine-in restaurant. Wow Momo has designed multiple franchise models to suit different locations and budgets. Whether you're setting up in a mall, high street, or commercial complex, there’s a model for you.

Why Consider Wow Momo Franchise?

• 🍴 Unique Concept: Brings a modern twist to a traditional snack.

• 🌐 Pan-India Presence: 500+ outlets across 19+ cities.

• 📈 Strong Brand Recall: A favorite among youth and families.

• 🧠 Operational Support: Full training and guidance from the parent company.

• 💼 Flexible Models: Kiosk, takeaway, and dine-in options available.

Franchise Models and Cost Structure

Wow Momo offers three main types of franchise models, each with different investment requirements and profit potential.

1. Kiosk Model

• Ideal for malls, metro stations, IT parks, and busy streets.

• Focuses on takeaway and quick service.

• Space Required: 150 – 250 sq. ft.

• Wow Momo Franchise Cost: ₹8 – ₹12 lakhs (approx.)

• Includes franchise fee, interiors, kitchen setup, and branding.

  
  

2. Takeaway Outlet

• Designed for high-footfall commercial areas.

• Allows more menu variety and higher sales than kiosks.

• Space Required: 250 – 400 sq. ft.

• Wow Momo Franchise Cost: ₹12 – ₹18 lakhs (approx.)

• Includes setup cost, equipment, franchise fee, and initial stock.

  
  

3. Dine-in Restaurant

• Full-service outlet with seating arrangements.

• Suitable for prime locations like malls, commercial streets, or standalone properties.

• Space Required: 500 – 800 sq. ft.

• Wow Momo Franchise Cost: ₹25 – ₹35 lakhs (approx.)

• Includes complete kitchen setup, interiors, furniture, branding, and franchise fee.

Detailed Cost Components

Here’s a breakdown of the Wow Momo Franchise Cost:

Expense Category	Estimated Cost (₹)
Franchise Fee	3 – 5 lakhs
Interior & Branding	2 – 10 lakhs (depending on size)
Kitchen Equipment	2 – 5 lakhs
Initial Raw Material & Stock	50,000 – 1 lakh
Staff Training & Uniforms	50,000 – 1 lakh
Licenses & Permits	50,000 – 1 lakh
Miscellaneous	1 – 2 lakhs

👉 Note: These are approximate figures. Actual costs may vary depending on city, location, and outlet size.

Space & Infrastructure Requirements

To maintain quality and consistency, Wow Momo has strict infrastructure guidelines:

• 🏢 Location: High footfall areas like malls, metros, universities, corporate parks, or main streets.

• 📐 Space: 150 sq. ft. (kiosk) to 800 sq. ft. (dine-in).

• 🧯 Facilities: Proper exhaust, drainage, power backup, and hygiene standards.

• 🪄 Design: Uniform branding and layout as per Wow Momo’s franchise guidelines.

Eligibility Criteria for Franchise Owners

Wow Momo doesn’t just look for capital; it seeks partners who can align with the brand’s mission and operational standards.

• ✅ Age: Minimum 21 years

• 🧍‍♂️ Entrepreneurial Mindset: Basic business acumen

• 🧾 Documents: PAN card, Aadhaar, GST registration, Shop & Establishment license

• 🏪 Location: High visibility and footfall area

• 💰 Investment Capacity: Ability to cover franchise cost + 3–6 months working capital

Food industry experience is helpful but not mandatory. The company provides comprehensive training to franchise partners.

Step-by-Step Application Process

1. Visit the Official Website

Go to www.wowmomo.com and navigate to the Franchise section.

2. Fill the Application Form

Provide personal and business details including your name, contact info, investment capacity, and proposed location.

3. Preliminary Discussion

The Wow Momo franchise team will review your application and connect with you for further discussion and location evaluation.

4. Location & Feasibility Check

Experts assess your site based on footfall, visibility, and competition to ensure it meets the brand’s standards.

5. Documentation & Agreement

Submit documents such as ID proof, financial proof, property details, and business registrations. Upon approval, you’ll sign a franchise agreement and pay the franchise fee.

6. Outlet Setup & Training

The company assists with design, kitchen installation, branding, and staff training to ensure smooth operations.

7. Business Launch

Once the outlet is ready and staff is trained, Wow Momo provides marketing support for your launch.

⏱ Timeline: Typically 45–60 days from application to launch.

Training & Operational Support

Wow Momo offers extensive support to ensure consistent quality:

• 🍳 Kitchen Training: Food preparation, hygiene, menu standards.

• 🧍‍♂️ Staff Training: Customer service, billing, and uniform operations.

• 🧾 Technology: POS systems and inventory management software.

• 📢 Marketing Support: Social media promotion, local events, and launch campaigns.

• 🚚 Supply Chain: Centralized sourcing of raw materials to maintain uniform taste.

Profit Margin & Revenue Potential

One of the main reasons Wow Momo franchises are popular is the strong profit potential.

Revenue Streams:

• Dine-in and takeaway sales

• Online orders via Swiggy, Zomato, etc.

• Corporate and bulk orders

• Seasonal festival menus

Typical Profit Margins:

• Gross Margin: 50–60%

• Net Profit Margin: 15–25% (after deducting rent, salaries, and operational costs)

Example Calculation for a Kiosk Model:

Parameter	Value
Monthly Sales	₹5,00,000
Gross Profit @ 55%	₹2,75,000
Rent + Utilities	₹80,000
Salaries & Misc.	₹70,000
Net Profit	₹1,25,000 (approx.)

👉 ROI typically occurs within 18–24 months, depending on location and operational efficiency.

Advantages of Wow Momo Franchise

• 🧠 Strong Brand Power: High recall among youth and families

• 📈 High Profit Margins: Thanks to premium pricing and loyal customer base

• 🧾 Centralized Supply Chain: Ensures consistency and reduces operational headaches

• 🧍‍♂️ Training & Support: Ideal for first-time entrepreneurs

• 🌐 Multi-City Expansion: Opportunity to scale to multiple outlets

Potential Challenges

Every business comes with challenges, and a Wow Momo franchise is no exception:

• 🏪 High Initial Investment: Especially for dine-in formats

• 👥 Dependence on Footfall: Prime locations are critical

• 🍳 Operational Excellence Required: Quality control and hygiene are non-negotiable

• 🌟 Competition: From local momo stalls to global QSR chains

Careful location selection, strong team management, and adherence to brand guidelines can help overcome these challenges.

Conclusion

Becoming a Wow Momo franchise partner is an exciting opportunity to join India’s dynamic quick-service restaurant market. With a strong brand reputation, innovative products, and a loyal customer base, Wow Momo stands out as a profitable franchise option.

Understanding the Wow Momo Franchise Cost, infrastructure requirements, and operational expectations is the first step toward a successful business venture. With proper planning, prime location selection, and commitment to quality, your Wow Momo outlet can become a local favorite in no time.

For those exploring more food franchise options, it’s also worth looking into Yewale Amruttulya franchise setup cost, another thriving brand in the Indian F&B sector.

FAQs

Q1: What is the minimum investment required for a Wow Momo franchise?

A: The investment starts from ₹8–₹12 lakhs for a kiosk model.

Q2: Do I need prior experience in the food business?

A: No. Wow Momo provides training and support to new franchise partners.

Q3: How long is the franchise agreement?

A: Typically 5–7 years, renewable upon mutual agreement.

Q4: What is the expected profit margin?

A: Net profit margins generally range between 15–25%.

Q5: How soon can I expect ROI?

A: Most franchises recover their investment in 18–24 months.